EVs gain ground but how are aftersales departments preparing?

Posted by Alex Knight on 02-Apr-2019 11:18:00

Sales of EVs and other alternatively powered vehicles grew by more than a fifth in 2018, according to latest figures from the Society of Motor Manufacturers and Traders (SMMT).

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Topics: technology, dealerships, Aftersales, buying, customer journey, convenience, petrol

UK dealer groups feature strongly in top listings for Europe

Posted by Alex Knight on 19-Mar-2019 10:16:00

UK dealers figure highly in the top European listings for non-manufacturer owned groups, according to automotive research and consultancy the ICDP.

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Topics: dealerships, dealer software, buying, car buying, sales, customer journey, convenience

Lack of dealer follow-ups out of sync with consumer requirements

Posted by Alex Knight on 06-Mar-2019 10:46:00

Whilst car drivers are committed to fixing their cars to ensure they are in the best condition for the road, dealers need to up their game to deliver higher levels of customer care and boost aftersales business.

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Topics: dealerships, Aftersales, buying, dealer, customer loyalty, customer journey, convenience

Dealerships: Make your buying experience as good as Amazon

Posted by Nathan Elliott on 13-Feb-2019 10:50:00

The buyer’s journey and experience has changed thanks to the digital revolution. Customers are spoilt for choice and let’s be honest, they can have the majority of things with a click of a button. It’s all about convenience. So, to keep the customer happy you need to make the searching and purchasing as simple and straightforward as possible. Amazon have nailed this.

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Topics: dealerships, dealer software, buying, car buying, sales, customer journey, convenience

Strong aftersales is what develops a dealership's brand

Posted by Nathan Elliott on 16-Jan-2019 11:05:00

With literally hundreds of franchise car dealerships in the UK only, it is difficult for dealers to differentiate themselves from one another. This also means that differentiation is key to stand out, especially with the changing definitions of loyalty. I’ve mentioned this stat before but it’s recent and it well worth considering- AutoLoop carried out a study called “Life After Loyalty – Learning to Embrace Customer Engagement” and found that 60% of millennial customers said they were loyal to a brand, even though they shop elsewhere. This says a lot to dealerships about their retention and means that there is a need to differentiate that is stronger than ever.

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Topics: dealerships, dms, Aftersales

"Car buyers likely to ditch dealers that get their details wrong"

Posted by Nathan Elliott on 08-Jan-2019 10:21:00

I recently read an article that talked about a recent study by Marketing Delivery. It found that 57% of UK motorists said they would be less likely to purchase a new vehicle from a dealership that made an error such as their name or details of their current vehicle.

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Topics: dealerships, digital, car purchase, buying

Millennials will buy cars if you sell to them on their terms

Posted by Nathan Elliott on 03-Jan-2019 10:48:00

Millennials. If you google the term you will get a number of different descriptions but Millennials are people who are born from 2001 onwards. As I’m classed as a generation Y it’s safe to say I feel old! But jokes aside, there is common misconception of Millennials- they are tight! Well Ally Bank reported that millennials are not buying cars less often than baby boomers or members of Generation X. They are saving money for longer periods before purchasing.

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Topics: technology, dealerships, millenials, car purchase, selling, buying, finance, car buying

Customer retention tips for 2019

Posted by Nathan Elliott on 13-Dec-2018 11:19:00

Customer retention is the end game- it’s what all dealerships are looking to nail and this is becoming increasingly hard. Doug Van Sach, AutoLoop’s Vice President, put it perfectly when he said, “the hard truth for dealers is most consumers have redefined what it means to be loyal in the digital age.”

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Topics: retention, technology, loyalty, dealerships, customer satisfaction, millenials, car buying, customer loyalty

Dealership Opportunities and threats

Posted by Nathan Elliott on 14-Nov-2018 13:39:00

I recently wrote about how the UK sales of new cars has declined. But, it’s not all doom and gloom as Close Brothers has reported that 92% of car dealers are feeling confident about 2018. So, what’s the deal? Well, let’s consider the table below:

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Topics: dealerships, security, IT, digital, process, 2018, consumers, dealer, car sales, brexit, outlook

Your DMS Should Make You Feel Like A King

Posted by Nathan Elliott on 08-Nov-2018 11:22:00

Feel like a king

Your dealership management system is the heart and soul of your dealership, this is something that every member of staff will be using every day. This is the communication and transparency you rely on. Your DMS should make you and your dealership feel like a King. It should give you power, control and ensure you are fully informed on the goings-on of your roost.

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Topics: profit, dealerships, dms, dealer management, IT, integration, digital, dealer software, process, software