Vehicle subscriptions - a new way forward?

Posted by Alex Knight on 11-Sep-2020 15:47:12

With consumers already comfortable with subscription services in many areas of their lives, could their car be the next big thing?

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Topics: customer experience, technology, loyalty, dealerships, customer satisfaction, interaction, communication, online, digital, car purchase, Aftersales, automotive, buyer Journey, consumers, personalisation, sales, customer relationships, dealer, car sales, convenience, service, digitisation, retail, new car, workshop, vehicle subscription

7 steps to better dealership experiences

Posted by Alex Knight on 03-Sep-2020 10:57:27

More than ever customer experience is the key to a dealership’s success. And with the UK economy facing its biggest challenge since the 2008 financial crash, dealers will be keen to secure every piece of business possible.

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Topics: customer experience, technology, loyalty, dealerships, customer satisfaction, interaction, integration, communication, online, digital, car purchase, Aftersales, automotive, buyer Journey, consumers, personalisation, sales, customer relationships, dealer, car sales, convenience, service, digitisation, retail, new car, workshop

Managing the MOT backlog

Posted by Alex Knight on 18-Aug-2020 08:41:15

The government's six month MOT extension has resulted in good news for dealers with increased demand. Being prepared and preparing customers is the best course of action to continue to spread the workload over the next few months.

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Topics: dealerships, communication, online, digital, Aftersales, automotive, consumers, dealer, service, digitisation, MOT, workshop

Autonomous vehicles: what happens after Huawei?

Posted by Alex Knight on 29-Jul-2020 08:32:57

With the UK’s 5G rollout now delayed following the government announcement on Huawei equipment, autonomous driving now seems even further away.

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Topics: technology, dealerships, interaction, communication, online, digital, automotive, consumers, dealer, convenience, service, digitisation, retail, 5G

Making car maintenance as easy as ordering pizza

Posted by Alex Knight on 16-Jul-2020 08:24:57

If sectors like fast-food can provide customers with a digital system that delivers convenience and enhances the customer experience, there’s no reason why automotive aftersales can’t do the same.

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Topics: customer experience, technology, dealerships, customer satisfaction, interaction, communication, online, digital, Aftersales, Customerlounge, automotive, consumers, dealer, convenience, service, digitisation, retail, lockdown, covid-19, pizza

What aftersales can learn from other sectors post-covid

Posted by Alex Knight on 10-Jul-2020 14:18:05

Post-lockdown means embracing a new way of working to accommodate customers who are looking to minimise contact outside their immediate household, and there’s much dealers can learn from other sectors.

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Topics: customer experience, technology, dealerships, customer satisfaction, interaction, communication, online, digital, Aftersales, Customerlounge, automotive, consumers, dealer, convenience, service, digitisation, retail, lockdown, covid-19, positivity

Drive customer retention with these two loyalty gems

Posted by Alex Knight on 28-Jan-2019 11:21:00

A study by DMEautomotive noted customers who develop a habit of maintaining their vehicle at a dealership are 86 times more likely to purchase their next vehicle from you.

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Topics: customer experience, loyalty, customer satisfaction, communication

B2B Selling Strategy... Shudder

Posted by Nathan Elliott on 09-Oct-2018 11:50:00

B2B Selling Strategy- A discussion point that came up at a convention recently. The phrase alone left me cold. In 20 years of selling I’ve taken a number of prescribed selling courses, apparently honing my skills in modern selling. After applying and adapting these skills over hundreds of sales meetings I’m convinced that by far the most critical element is almost completely lost on all course providers.

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Topics: technology, communication, selling, b2b, sales, customer relationships

Achieve More Aftersales

Posted by Nathan Elliott on 27-Sep-2018 10:32:00

Are you up to speed?

The aftersales industry is worth £99 billion* in the UK so it makes sense to invest the time to get your aftersales approach on point. But are you up to speed with the how the market is changing?

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Topics: customer experience, revenue, communication, Aftersales

By ignoring the digital customer, you’re ignoring revenue.

Posted by Nathan Elliott on 18-Sep-2018 13:24:00

There are a lot of stages to the modern car-buyer journey. The majority of the process is now online, with customers coming into dealerships only when they have a clear idea of what they’re buying, at the end of their buying journey.

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Topics: customer experience, technology, dealerships, customer satisfaction, integration, communication, car purchase, Customerlounge, buyer Journey, personalisation

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