Nathan Elliott

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Is your dealership software really right for you?

Posted by Nathan Elliott on 24-Jul-2018 07:42:00

Software gets outdated. There’s always going to be an update or a way your dealership needs to improve. Unfortunately, this is standard procedure but there is a way to spot if your software is really right for you ahead of time.

This is a quick blog that highlights a few points that I think are key when it comes to knowing if your DMS is really allowing you to reach full potential and profitability.

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Topics: communication, dealer software, upsell, process

How good is your customer retention?

Posted by Nathan Elliott on 19-Jul-2018 11:53:00

Hopefully your answer to the above question is “great!”. If it is, then good for you but you should read on because it could always be better. If your answer wasn’t quite so positive then welcome, this quick blog is here to help.

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Topics: retention, loyalty, lifetime value, upsell

Do you upgrade your DMS or switch?

Posted by Nathan Elliott on 10-Jul-2018 09:35:00

I know that your Dealer Management System is at the heart of your dealership so when it comes to thinking about switching your provider it’s no easy task. Your entire dealership will be comfortable with your current system and know it like the back of their hands, so the idea of new technology and change can often be met with some resistance and no doubt a bombardment of questions. Then you also have the anxiety of the whole process itself, will the data transfer correctly? What will the down time be? These are just a few common questions that will naturally spring to mind.

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Topics: technology, dealerships, dms, digital, dealer software

Embrace the digital revolution or get left behind

Posted by Nathan Elliott on 02-Jul-2018 14:54:00

Before the digital age changed the way we shop, buying a car was a long process of more than five dealer visits and a lot of questions, answered mostly by the dealership.

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Topics: technology, dealerships, millenials, online, digital, social media, car purchase

How well do you know your millennial customers?

Posted by Nathan Elliott on 27-Jun-2018 08:14:00

Nothing stands still and neither does the customer landscape. Millennials are classed as people born between 1980 and 2004, and they are entering the car buying market at high speed. It’s been reported* that by 2020 Millennials are expected to capture 40% of the new car sales market.

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Topics: customer experience, technology, dealerships, millenials

Is your DMS increasing profitability?

Posted by Nathan Elliott on 18-Jun-2018 10:38:00

I’ve got some questions…

Your DMS is there to measure, report, input jobs and provide clarity and transparency when it comes to your internal processes and communications, right? But, what about the customer?

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Topics: retention, customer experience, profit, dealerships, customer satisfaction, dms, communication

4 reasons why you need to update your dealership communication tools

Posted by Nathan Elliott on 13-Jun-2018 11:52:20

It’s almost 2018. Everything’s digital, everything’s multi-channel. I’ve seen so many cases where car dealerships don’t seem to be able to keep up with this and eventually, this will catch up with them.

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Topics: data, dealerships, dms, IT, integration, communication

Are you making the most of your face-to-face customer interactions?

Posted by Nathan Elliott on 04-Jun-2018 12:27:00

Face-to-face interactions are far less frequent in our digital world. But face-to-face interaction cannot be beaten in terms of delivering customer service, we’re all humans and have a basic need for connection and relationships. This will always be the case.

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Topics: retention, customer experience, crm, dealerships, dealer management, interaction

Customers have the final say when it comes to dealer revenue

Posted by Nathan Elliott on 29-May-2018 10:41:00

When it comes to your dealership I know you’re looking to drive engagement, revenue and ultimately retention, and service is where it all happens- that’s where the margin is. Take the diagram below for example, service allows you to make the margin profit, which drives customer loyalty and loyalty drives repeat sales. But for all this to happen customer experience is key.

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Topics: retention, customer experience, loyalty, dealerships, dealer management, revenue

5 top tips for looking after your DMS

Posted by Nathan Elliott on 21-May-2018 09:41:00

When it comes to DMS systems, there’s no questioning their value to dealerships. That’s why I’ve created this short blog that outlines some tips that will be useful when it comes to looking after your DMS server.

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Topics: technology, dealerships, security, dms, dealer management